US Smartphone Market Share: By Quarter

US Smartphone Shipments Market Data (Q1 2022 – Q2 2023)

Published date: August 17, 2023

A repository of quarterly data for the US smartphone market share. This data is a part of a series of reports which track the mobile handset market:Smartphone and Feature Phone shipmentsevery quarter for more than 140 brands covering more than 95% of the totaldevice shipmentsin the industry.

来源:Market Monitor Service

DOWNLOAD:

US Smartphone Shipments Market Share (%)
Brands	Q1 2022	Q2 2022	Q3 2022	Q4 2022	Q1 2023	Q2 2023
Apple	50%	48%	50%	57%	52%	55%
Samsung	24%	30%	24%	20%	27%	23%
Lenovo^#	11%	9%	6%	6%	8%	9%
Google	2%	1%	4%	5%	2%	3%
Others	13%	12%	16%	12%	11%	10%

*Ranking is according to the latest quarter.

#Lenovo includes Motorola.

US Smartphone Market Share Highlights:

US smartphone shipments declined 24% YoY. Low-end smartphone sale declines were the biggest contributing factor to the downturn.
Samsung’s shares dropped to 23% as competition from other Android OEMs has increased in the prepaid segment, hurt Samsung’s performance.
Apple was one of the few OEMs that did not see a shipments drop of double digits YoY. Older iPhone 11 and iPhone 12 devices are helping the OEM attract new customers.
Google’s share rose to 3% due to the earlier launch of the Pixel 7a compared to its predecessor.
Motorola grew to 9% share capitalizing on Samsung’s weakness, launching new devices including the G Stylus, G 5G and the new Razr+ in Q2.

The smartphone market share numbers are from:

MOBILE DEVICES MONITOR – Q2 2023 (Vendor Region Countries)

This report is part of a series of reports which track the mobile handset market: Smartphone and Feature Phone shipments every quarter for more than 140 brands covering more than 95% of the total device shipments in the industry.

The deliverable includes

[three_fourth padding=”0 15px 0 0″]

• Single pivot format giving in-depth analysis of theglobal handset market
• Covers140 +品牌now in comparison to 95 brands earlier
• Break out of3 key countriesin each regionto give a further granular view of the regions
•18 countries viewas compared to six earlier
• Covers more than95% of the global handset shipments
• More visuals and analysis by country and by regions

[/three_fourth]

[one_fourth_last]

[/one_fourth_last]

This robust quarterly report with fact-based deep analysis covering multiple dimensions will help players across the handset value chain to holistically analyze the current state of the global handset market and plan ahead of the competition.

相关的帖子:

*Data on this page is updated every quarter

This data represents the US smartphone market share by quarter (from 2021-2023) by top OEMs. The US smartphone market is mainly an operator-driven market.

For detailed insights on the data, please reach out to us atinfo(at)www.arena-ruc.com. If you are a member of the press, please contact us atpress(at)www.arena-ruc.comfor any media enquiries.

Q1 2023

Published date: May 16, 2023

US Smartphone Market Share (%)
Brands	Q4 2021	Q1 2022	Q2 2022	Q3 2022	Q4 2022	Q1 2023
Apple	60%	49%	45%	50%	57%	52%
Samsung	24%	27%	28%	24%	20%	27%
Lenovo#	9%	10%	9%	6%	6%	8%
TCL	2%	3%	7%	4%	3%	2%
Google	2%	2%	1%	4%	6%	2%
Others	4%	9%	10%	12%	9%	8%

*Ranking is according to the latest quarter.

#Lenovo includes Motorola.

Highlights:

US smartphone shipments declined 17% YoY in Q1 2023 due to inventory correction and weak consumer demand.
Apple market share increased to 52% in Q1 2023 from 49% in Q1 2022 as it began aggressively selling iPhone 11 in prepaid channels.
Samsung Galaxy S23 shipments were up double digits YoY while the Galaxy A14 5G performed exceptionally well in prepaid resulting in 27% share of shipments.
Lenovo Group (Motorola) and TCL Group saw shipments decline in Q1 but their overall shipment share grew as OEMs like Nokia HMD and white-label devices saw even steeper declines.
During Q1 2023, carriers reported very low upgrades. We expect the incumbent postpaid players to increase promotional activity during the second half of the year to combat cable MVNOs, which saw higher net additions than the Big 3 during the quarter, a first for the US smartphone market.

Q4 2022 Highlights

Published date: February 18, 2023

US Smartphone Market Share (%)
Brands	Q3 2021	Q4 2021	Q1 2022	Q2 2022	Q3 2022	Q4 2022
Others	9%	8%	13%	12%	16%	12%
Google	1%	2%	2%	1%	4%	5%
Lenovo#	9%	12%	11%	9%	6%	6%
Samsung	34%	22%	24%	30%	24%	20%
Apple	47%	56%	50%	48%	50%	57%

*Ranking is according to the latest quarter.

#Lenovo includes Motorola.

Q3 2022 Highlights

Published date: December 23, 2022

US Smartphone Market Share (%)
Brands	Q2 2021	Q3 2021	Q4 2021	Q1 2022	Q2 2022	Q3 2022
Apple	53%	47%	56%	50%	48%	50%
Samsung	26%	34%	22%	24%	30%	24%
Lenovo#	12%	9%	12%	11%	9%	6%
OnePlus	2%	3%	2%	2%	1%	1%
Others	7%	7%	8%	13%	12%	19%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q2 2022 Highlights

Published date: August 15, 2022

US Smartphone Market Share (%)
Brands	Q1 2021	Q2 2021	Q3 2021	Q4 2021	Q1 2022	Q2 2022
Apple	55%	53%	47%	56%	50%	48%
Samsung	27%	26%	34%	22%	24%	30%
Lenovo#	5%	12%	9%	12%	11%	9%
OnePlus	1%	2%	3%	2%	2%	1%
Others	12%	7%	7%	8%	13%	12%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q1 2022 Highlights

Published date: May 15, 2022

Smartphone shipments grew 12% YoY as supply chain dynamics improved and fell 16% QoQ due to regular seasonality in Q1 2022.
Apple grew 8% YoY due to strong demand for the iPhone 13 and channel-fill for the newly launched iPhone SE 2022.
Samsung declined 7% YoY despite a successful Galaxy S-series launch and solid low-end demand for its A-series devices.
Lenovo (Motorola) grew 127% YoY as it saw sales of its G-series models increase due to tax season promotions and deals.

US Smartphone Market Share (%)
Brands	Q4 2020	Q1 2021	Q2 2021	Q3 2021	Q4 2021	Q1 2022
Apple	65%	55%	53%	47%	56%	50%
Samsung	16%	27%	26%	34%	22%	24%
Lenovo^#	3%	5%	12%	9%	12%	11%
OnePlus	0%	1%	2%	3%	2%	2%
Others	16%	12%	7%	7%	8%	13%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q4 2021 Highlights

Published date: February 15, 2022

Smartphone shipments grew 10% YoY and 30% QoQ in Q4 2021 as the new Apple iPhone 13 launched, filling channels with its latest premium devices for the holiday season.
In the premium segment, although Apple grew 67% QoQ due to the new launch, Samsung declined -11% QoQ as it could not replenish its S21 series fast enough which also resulted in a decline in market share, down to 22%.
Lenovo (Motorola) once again grew to 12% market share with the help of devices such as the Moto G Pure, which is the first major MediaTek device for the OEM in the US market.

US Smartphone Market Share (%)
Brands	Q3 2020	Q4 2020	Q1 2021	Q2 2021	Q3 2021	Q4 2021
Apple	40%	65%	55%	53%	47%	56%
Samsung	30%	16%	27%	26%	34%	22%
Lenovo^#	6%	3%	5%	12%	9%	12%
OnePlus	0%	0%	1%	2%	3%	2%
Others	24%	16%	12%	7%	7%	8%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q3 2021 Highlights

Published date: November 15, 2021

Smartphone shipments grew 1% YoY and 6% QoQ in Q3 2021 despite supply constraints during the quarter.
Apple grew 19% YoY due to a strong launch for the iPhone 13 series. As a result of the launch, Apple’s market share jumped from 40% in Q3 2020 to 47% in Q3 2021.
Samsungshipment grew over 13% YoY and 38% QoQ driven by the resumption of regular operations at its Vietnam factories and the successful launch of its new foldable series
Motorola and OnePlus were big gainers in Q3, capitalizing on LG’s exit from the market.

US Smartphone Market Share (%)	Q2 2020	Q3 2020	Q4 2020	Q1 2021	Q2 2021	Q3 2021
Apple	46%	40%	65%	55%	53%	47%
Samsung	25%	30%	16%	27%	26%	34%
Lenovo#	7%	6%	3%	5%	12%	9%
OnePlus	0%	0%	0%	1%	2%	3%
Others	22%	24%	16%	12%	7%	7%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q2 2021 Highlights

Published date: August 15, 2021

Smartphone shipments grew 21% YoY in Q2 2021 continuing the positive momentum from Q1. It is likely shipments and growth could have been higher in Q2, but industry wide shortages curtailed this.
Apple’s marketshare slightly lowered to 53%, although strong iPhone 12 demand remained. Overall Apple shipments grew 38% YoY. Some shortages of iPhone SE (2020) hindered prepaid growth.
Samsung’s share dropped to 26%, but it also had positive YoY growth at 26%. Shortages, especially for A-series devices somewhat stifled Samsung’s growth potential.
LG’s share drastically declined in Q2 2021, now at just 3%.
Motorola and OnePlus were big gainers in Q2, capitalizing on LG’s weakness, especially in prepaid channels.

US Smartphone Market Share (%)
Brands	2020Q1	2020Q2	2020Q3	2020Q4	2021Q1	2021Q2
Apple	46%	46%	40%	65%	55%	53%
Samsung	32%	25%	30%	16%	27%	26%
Lenovo#	4%	7%	6%	3%	6%	12%
LG	10%	12%	13%	9%	7%	3%
Others	8%	10%	11%	7%	5%	6%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q1 2021 Highlights

Published date: May 15, 2021

Smartphone shipments grew 14% YoY in Q1 2021. Total market volumes were down QoQ, in-line with seasonal trends. Strong YoY growth came from higher than usual demand for premium devices.
Apple’s market share remained high at 55% from strong iPhone 12 demand. Supply issues in Q4 2020 pushed demand into Q1. This spiked sales for iPhone 12 devices, which also benefitted from strong postpaid promotions.
Samsung grew to 28% share through Samsung’s early launch of the Galaxy S21. Samsung launched its new Galaxy S21 in early February instead of March like in previous years. A-series devices also helped boost Samsung in prepaid channels.
LG announced in early April that they would be leaving the smartphone business. We expect this share to decline drastically in Q2 2021

US Smartphone Market Share (%)
Brands	2019Q4	2020Q1	2020Q2	2020Q3	2020Q4	2021Q1
Apple	49%	46%	46%	40%	65%	55%
Samsung	20%	32%	25%	30%	16%	27%
LG	9%	10%	12%	13%	9%	7%
Lenovo#	8%	4%	7%	6%	3%	6%
Others	14%	8%	10%	11%	7%	5%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q4 2020 Highlights

Published date: February 15, 2021

The US smartphone market saw a 6% YoY decline in sales in Q4 2020 as COVID-19 continued to impact the economy.
QoQ growth was at 24% due to record high iPhone sales and a strong demand for Samsung Galaxy devices.
Apple grew 14% YoY despite a delayediPhone 12launch while Samsung gained 5% YoY.
Apple and Samsung were the only OEMs to see positive growth in the quarter, thanks to new launches and a strong demand for premium devices during the holiday season.
Despite the overall negative growth, there is good momentum going into 2021. Just as inQ3 2020, the market remained on the road to recovery in Q4.

US Smartphone Market Share (%)
Brands	2019Q3	2019Q4	2020Q1	2020Q2	2020Q3	2020Q4
Apple	42%	49%	46%	46%	40%	65%
Samsung	25%	20%	32%	25%	30%	16%
LG	12%	9%	10%	12%	13%	9%
Alcatel	8%	8%	4%	7%	7%	3%
Others	13%	14%	8%	10%	10%	7%

*Ranking is according to the latest quarter.

Q3 2020 Highlights

During the third quarter of 2020, US smartphone sell-in fell 6% year-over-year due to continued COVID-19 impacts and seasonal demand drop ahead of the holiday quarter.
However, in terms of quarter-on-quarter growth, the market had healthy recovery, increasing 27% QoQ.
While Apple sell-in dropped to 40% share of the market, the continued success of the iPhone 11 series and the iPhone SE 2020 helped Apple maintain its position as the market leader.
Samsung witnessed double-digit YoY growth as the A-series and the premium Galaxy Note 20 and Galaxy S20 series devices all performed well against other Android competition.
LG grew its shipment share slightly due to new launches, including the LG Velvet 5G, and strong demand for the LG K51 in both prepaid and postpaid channels.

USA Smartphone Market Share (%)
Brands	2019 Q2	2019 Q3	2019 Q4	2020 Q1	2020 Q2	2020 Q3
Apple	41%	42%	49%	46%	46%	40%
Samsung	21%	25%	20%	32%	25%	30%
LG	13%	12%	9%	10%	12%	13%
Lenovo#	8%	8%	8%	4%	7%	6%
Others	17%	13%	14%	8%	10%	11%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q2 2020 Highlights

During the second quarter of 2020, US smartphone sell-through fell 25% year-over-year.
Prepaid channels were hurt the most during the COVID-19 outbreak despite a higher percentage of stores remaining open compared to postpaid.
Postpaid channels declined 20%, a steep fall but one partly offset by an almost doubling of the percentage of devices sold online.
All OEMs were down in Q2 year-over-year. Due to lockdowns, the share of online sales grew to 31% from 14% last year.
However, because of a strong online presence, Samsung and Apple volumes fared better than the overall market aided by a higher percentage of online sales.

US Smartphone Market Share (%)
Brands	2019 Q1	2019 Q2	2019 Q3	2019 Q4	2020 Q1	2020 Q2
Apple	39%	41%	42%	49%	46%	46%
Samsung	28%	21%	25%	20%	32%	25%
LG	11%	13%	12%	9%	10%	12%
Lenovo#	8%	8%	8%	8%	4%	7%
Others	14%	17%	13%	14%	8%	10%

*Ranking is according to the latest quarter.
#Lenovo includes Motorola.

Q1 2020 Highlights

According to Counterpoint’s latestUS Channel Share Tracker, Q1 2020saw a 21% year-over-year (YoY) decline in US smartphone sales driven by store closures and stay-at-home orders in the latter part of the quarter.
Apple only declined 13% YoY, which is far better than the other tier one OEMs. Samsung declined 23% YoY.
The A-series continued to be a sales driver for the OEM as S20 series sales were off to a weak start due to COVID-19 shutdowns taking affect right as devices hit the market.
OnePlusdid see growth in the quarter, their sales grew YoY from a small base. OnePlus continues to make inroads into US carrier markets, especially through their competitively priced 5G smartphone offerings.

US Smartphone Market Share (%)
Brands	2019 Q1	2019 Q2	2019 Q3	2019 Q4	2020 Q1
Apple	39%	41%	42%	49%	46%
Samsung	28%	21%	25%	20%	32%
LG	11%	13%	12%	9%	10%
Lenovo#	8%	8%	8%	8%	4%
Others	14%	17%	13%	14%	8%

*Ranking is according to the latest quarter.

#Lenovo includes Motorola.

Q4 2019 Highlights

The US smartphone market declined 1% YoY due to weak upgrades and increase in the average holding periods, especially in the premium segment. Flagship sales have remained sluggish especially for Samsung and LG which faced tough competition from Apple.
Apple increased 7% YoY with the help of the new iPhone 11 series. The iPhone 11 was the best selling device for Apple during the quarter.
Samsung declined 8% YoY despite recent success of A series. There has been 5G sales, but not enough for OEM to stem the decline in sales year over year.
LG declined 24% YoY as flagship sales faltered. The LG V50 was one of the first 5G devices on the market, but is now facing a tough competition from Samsung Note 10 5G.
Among the “Others” OnePlus grew 182% YoY from a small base. The OEM has two 5G capable devices in carrier channels currently which has helped it grow.

US Smartphone Market Share (%)	2018 Q4	2019 Q1	2019 Q2	2019 Q3	2019 Q4
Apple	47%	39%	41%	42%	49%
Samsung	22%	28%	21%	25%	20%
LG	12%	11%	13%	12%	9%
Lenovo^#	6%	8%	8%	8%	8%
Others	13%	14%	17%	13%	14%

*Ranking is according to the latest quarter.

#Lenovo includes Motorola.

Q3 2019 Highlights

Smartphone volumes fell 2% YoY, from continued weakness of high-end premium Android devices. Mid-tier devices increased in sales but could not offset the premium decline.
Apple increased YoY with the help of the new iPhone 11 series.The iPhone 11 quickly became the flagship device of choice for budget conscious Apple fans. Apple continues to make headways with its services expansion, launching Apple TV+.
Samsung declines another quarter. The S10 series continues to see weakness in the premium line-up. The Note 10 shows promise and the Note 10 Plus 5G could become a strong 5G seller as carriers are experimenting with different monthly pricing configurations and financing options.
Among the “Others” Google Pixel grew 139% YoY as the Pixel 3a and 3a XL are overtaking sales of the Pixel 3.Google will look to the Pixel 4 in Q4 to help boost its premium device sales however early market response for the device seems lackluster.

US Smartphone Market Share (%)	2018 Q3	2018 Q4	2019 Q1	2019 Q2	2019 Q3
Apple	39%	47%	39%	41%	42%
Samsung	25%	22%	28%	21%	25%
LG	17%	12%	11%	13%	12%
Lenovo^#	8%	6%	8%	8%	8%
Others	11%	13%	14%	17%	13%

*Ranking is according to latest quarter.

#Lenovo includes Motorola.

Q2 2019 Highlights

US sell throughdeclined 1.5% year-over-year. The US premium market softened with holding periods continuing to increase.
We are seeing a shift away from premium devices as Apple showed a YoY increase through the continued success of the XR as its top seller.
Samsung declined as Galaxy S10 sales began to waver in Q2. Samsung had a solid launch of the Galaxy S10 series but is now seeing signs of weakness.
Most Apple and Samsung flagships now come with 6” displays and prepaid devices like the LG Stylo 4 and Motorola G7 series help boost mid and low-end sales.

US Smartphone Market Share (%)	2018 Q2	2018 Q3	2018 Q4	2019 Q1	2019 Q2
Apple	40%	39%	47%	39%	41%
Samsung	25%	25%	22%	28%	21%
LG	16%	17%	12%	11%	13%
Lenovo^#	5%	8%	6%	8%	8%
Other	14%	11%	13%	14%	17%

*Ranking is according to latest quarter.

#Lenovo includes Motorola.

Q1 2019 Highlights

The US smartphone market is a concentrated market with top 3 brands – Apple, Samsung and LG controlling 78% of the total shipments during the quarter. The market is saturating and replacement cycles are lengthening.
All the top three brands declined – Apple, Samsung, and LG. Motorola and Google were some of the notable gainers.
Apple is holding its market share (39%) in a declining US market, but volume mix is shifting to older devices.

US Smartphone Market Share (%)	2018 Q1	2018 Q2	2018 Q3	2018 Q4	2019 Q1
Apple	37%	40%	39%	47%	39%
Samsung	26%	25%	25%	22%	28%
LG	14%	16%	17%	12%	11%
Motorola	4%	5%	8%	6%	8%
Other	19%	14%	11%	13%	14%

*Ranking is according to latest quarter.

Q4 2018 Highlights

The US market sold-through 10% fewer smartphones in the fourth quarter of 2018 than the same quarter in 2017.
Apple: Early adopters hit the stores in September and October to purchase the XS Max and XS. In November and December, the largest volumes moved to the XR.
Verizon是苹果最大的通道in 4Q18.
The only gainers during 4Q18 were Alcatel, Motorola, and Samsung. Alcatel and Motorola grew from small bases.
Samsung was able to gain on the longevity of the Galaxy S9 and S9 Plus and a particularly strong November for the Note 9. J7 and J3 variants are strong within many prepaid channels.

US Smartphone Market Share (%)	2017Q4	2018Q1	2018Q2	2018Q3	2018Q4
Apple	44%	37%	40%	39%	47%
Samsung	19%	26%	25%	25%	22%
LG	14%	14%	16%	17%	12%
Motorola	5%	4%	5%	8%	6%
Other	18%	19%	14%	11%	13%

*Ranking is according to latest quarter.

Q3 2018 Highlights

The USA smartphone market showed an annual decline of 7%.
Apple is still leading the US Smartphone market with a 39% share in Q3 2018.
Motorola showed a YoY growth of 54% in Q3 2018.
Top four brands contributed to about 90% of the total market share.

US Smartphone Market Share (%)	2017Q3	2017Q4	2018Q1	2018Q2	2018Q3
Apple	33%	44%	37%	40%	39%
Samsung	23%	19%	26%	25%	25%
LG	18%	14%	14%	16%	17%
Motorola	5%	5%	4%	5%	8%
Others	21%	18%	19%	14%	11%

*Ranking is according to latest quarter.

Q2 2018 Highlights

The US smartphone market declined 22% annually in Q2 2018.
The decline in the smartphone market was majorly due to ZTE and Samsung. ZTE was affected due to sanctions imposed by the US government.
Even though device sales were down by double digits, US wireless performances were solid in Q2 2018.

US Smartphone Market Share (%)	2017Q2	2017Q3	2017Q4	2018Q1	2018Q2
Apple	28%	33%	44%	37%	40%
Samsung	31%	23%	19%	26%	25%
LG	15%	18%	14%	14%	16%
Motorola	2%	5%	5%	4%	5%
Others	24%	21%	18%	19%	14%

*Ranking is according to latest quarter.

Q1 2018 Highlights

The US smartphone market declined by 1% in Q1 2018 compared to Q1 2017
Apple continued to dominate the smartphone market with 38% share and grew annually because the iPhone X performed well in the market
LG declined annually due to a shift in its flagship smartphone launch strategy

US Smartphone Market Share (%)	2017Q1	2017Q2	2017Q3	2017Q4	2018Q1
Apple	33%	28%	33%	44%	37%
Samsung	22%	31%	23%	19%	26%
LG	18%	15%	18%	14%	14%
ZTE	10%	11%	12%	11%	11%
Others	17%	15%	14%	12%	12%

*Ranking is according to latest quarter.

US EV Sales Up 79% YoY in Q1 2023 Helped by Tax Credit Subsidy

Tesla sold more EVs than the next 18 automotive groups combined in Q1 2023.
Brands like Hyundai, Audi, BMW, Volvo and Nissan remain ineligible for the EV tax credit.
US EV sales expected to reach near 1.5 million units in 2023 if economic conditions continue to improve.

New Delhi,London,San Diego, Buenos Aires, Hong Kong, Beijing, Seoul – June 15, 2023

US passenger electric vehicle* (EV) sales soared over 79% YoY in Q1 2023, according to the latest research from Counterpoint’sUSA Passenger Electric Vehicle Model Sales Tracker. This strong growth helped the USsurpass德国to become the world’ssecond-largest EV market, thelargest being China. Battery EVs (BEV) accounted for 81% of all passenger EV sales in the US while plug-in hybrid EVs (PHEVs) made up the rest. In Q1 2023,Tesla’s salesoutperformedthe combined sales of thenext 18 automotive groups, which collectively represent 34 automotive brands.

Commenting on the market dynamics,Research Analyst Abhik Mukherjeesaid, “Total US passenger vehiclesales improvedYoY in Q1 2023. The US economy is showing signs of recovery withlower inflationandimproving consumer sentiment. Although EV sales saw strong growth during the quarter, those of conventional passenger vehicles remained flat. One reason was the introduction of anEV tax credit of up to $7,500, which has played a crucial role in driving up EV sales. Currently,around 20 modelsin total offered by Tesla, GM, Ford, Stellantis, Rivian and Volkswagen are eligible for the tax credit. However, strict eligibility conditions set by the US government haveexcludedbrands such as Hyundai, Nissan, BMW, Audi and Volvo from benefiting from the EV tax credit scheme in 2023.”

Thetop 10 EV modelsin the US accounted for69%of overall passenger EV sales during the quarter. Tesla’s Model Y retained its title of the best-selling EV model, while it also earned the title ofbest-selling passenger carmodel globally. Apart from BEVs, PHEVs are also gaining popularity in the US.

Commenting on the market outlook,Research Director Jeff Fieldhacksaid, “With the US economy showing signs of recovery, the auto industry, particularly the EV sector, is being helped by government policies announced last year. Tax credits for new and even used EVs are helping consumers, while investments in streamlining theEV battery supply chain, the establishment of a robust network of EV charging stations and the setting up of battery recycling plants nationwide will all support EV sales growth. Therefore, we expect US EV sales to reach around1.5 million units in 2023if economic conditions continue improving.”

*Sales refer to wholesale figures, i.e. deliveries from factories by the respective brand/company.

*For EVs, we consider only BEVs and PHEVs. Hybrid EVs and fuel cell vehicles (FCVs) are not included in this study.

The comprehensive and in-depth‘USA Passenger Electric Vehicle Sales Tracker, Q1 2018-Q1 2023’ is now available for purchase atreport.www.arena-ruc.com.

Feel free to reach us at press@www.arena-ruc.com for questions regarding our latest research and insights.

Background

Counterpoint Technology Market Research is a global research firm specializing in products in the TMT (technology, media and telecom) industry. It services major technology and financial firms with a mix of monthly reports, customized projects and detailed analyses of the mobile and technology markets. Its key analysts are seasoned experts in the high-tech industry.

Analyst Contacts

Abhik Mukherjee

Soumen Mandal

Neil Shah

Jeff Fieldhack

Counterpoint Research

press@www.arena-ruc.com

相关的帖子

Global EV Sales Up 32% YoY in Q1 2023 Driven by Price War

One in every seven cars sold during Q1 2023 was an EV.
Tesla Model Y becomes the best-selling passenger car model globally for the first time ever.
EV sales are expected to reach over 14.5 million units by the end of 2023.

New Delhi,London,San Diego, Buenos Aires, Hong Kong, Beijing, Seoul – June 7, 2023

全球电动汽车客运在问* (EV)的销售1 2023 rose 32% YoY, according to the latest research from Counterpoint’sGlobal Passenger Electric Vehicle Model Sales Tracker. One in every seven cars sold during Q1 2023 was an EV. Battery EVs (BEVs)占所有的73%作为电动汽车销售rter, while plug-in hybrid EVs (PHEVs) made up the rest.

TheUSsurpassed德国to become the world’s second-largest EV market in Q1 2023 whileChinaremained theleader. In China, EV sales experienced a remarkable 29% YoY growth, despite a 12% decline in overall sales of passenger vehicles in the country. In the US, EV sales soared over 79% YoY during the quarter. The top 10 automotive groups, encompassing 48 automotive brands, dominated the global EV market in Q1 2023, capturing three-fourths of the total global EV sales.

Commenting on the market dynamics,Research Analyst Abhik Mukherjeesaid, “Global EV sales were largely driven by China with 56% of total EV sales in Q1 2023 coming from this market. The elimination of the NEV purchase subsidy in China resulted in lower-than-expected EV sales in January 2023.特斯拉slashed pricesfor its models globally in January, following which other automotive brands announced similar cuts for their car models starting in February, which led to an improvement in EV sales. During February and March, almost 40 automakers, includingBYD,NIO,Xpeng,Volkswagen,BMW,Mercedes–Benz,Nissan,HondaandToyota, reduced their vehicle prices by a couple of hundred dollars to tens of thousands of dollars, which eventually stoked a competitiveprice warin China. Initially, it was thought that the price war would end soon and that auto OEMs would benefit from increased sales. However, as the price war continues to stretch, several automakers in China have reported reduced earnings and even losses.”

Thetop 10 EVmodels accounted for37%of the total passenger EV sales in Q1 2023. Tesla’s Model Y remained the best-selling model globally followed by Tesla’s Model 3 and BYD’s Song. In Q1 2023, Tesla’s Model Y achieved the notable distinction of becoming thebest-sellingpassenger car modelworldwide, surpassing even conventional fuel vehicles.

Commenting on the market outlook,Senior Analyst Soumen Mandalsaid, “Although sales of the traditional internal combustion engine (ICE) vehicles remained stable in Q1 2023 compared with that in the year-ago period, the significant growth in EV sales indicates arapid transition从传统的电动车辆。”

“By the end of 2023, global EV sales are expected to surpass14.5 million units, according to our forecast. With the implementation of the EV tax credit subsidy in the US, EV sales in the country are projected to significantly increase this year. To meet the eligibility criteria for the tax credit, automotive OEMs are moving to partner with battery suppliers and establish battery manufacturing plants across North America. Consequently, the US is poised tosurpassthe EU in the race tobuild EV batteries.”

*Sales refer to wholesale figures, i.e. deliveries from factories by the respective brand/company.

*For EVs, we consider only BEVs and PHEVs. Hybrid EVs and fuel cell vehicles (FCVs) are not included in this study.

The comprehensive and in-depth ‘Global Passenger Electric Vehicle Sales Tracker, Q1 2018-Q1 2023’ is now available for purchase atreport.www.arena-ruc.com.

Feel free to reach us at press@www.arena-ruc.com for questions regarding our latest research and insights.

Background

Analyst Contacts

Abhik Mukherjee

Soumen Mandal

Neil Shah

彼得·理查森

Counterpoint Research

press@www.arena-ruc.com

相关的帖子

Connected Car Sales Grew 12% YoY in 2022 With Volkswagen Group in Lead

Volkswagen Group led in connected car sales, closely followed by Toyota Group.
4G cars captured more than 95% of connected car sales in 2022.
Tesla broke into the top-10 connected car sales rankings for the first time.

New Delhi,London,San Diego, Buenos Aires, Hong Kong, Beijing, Seoul – April 24, 2023

Global connected car sales* grew 12% YoY in 2022 with the share of connected cars in the overall car sales exceeding 50%, according to the latest research from Counterpoint’sSmart Automotive Service. TheUSremained the strongest market for connected cars followed by China andEurope. These three markets accounted for nearly 80% of the total connected car sales globally in 2022. Despite having a relatively small share of connected car sales, Japan experienced the highest growth in connected car penetration.

Commenting on the market dynamics,Research AnalystAbhilash Guptasaid, “The penetration of connectivity in cars improved during 2022 after struggling in 2020 and 2021. In 2022, new facelift versions of older models like the Honda Civic, Toyota Corolla, Ford Escape and Chevrolet Equinox were introduced with upgraded 4G connectivity and new features. Some prominent features include remote lock/unlock, remote engine start/stop, climate control, vehicle status, location tracking, geofencing, emergency assistance, in-cabin music, video streaming, and over-the-air updates. Next-generation vehicles are being introduced with various connected and autonomous features that require high-speed internet access available through 5G. However, as of now, 5G remains a niche, available only in premium cars like the Ford F-150 Lightning, Cadillac LYRIQ, Mercedes-Benz EQS, Audi e-tron GT, BMW iX and GWM Haval HG.”

Gupta added, “With consumers’ focus shifting to connectivity in the car, non-connected car shipments are steadily declining. The top five automotive groups accounted for nearly half of the connected cars sold in 2022. Volkswagen Group led the charts in terms of connected car sales volume, closely followed by Toyota Group. Tesla broke into the top 10 for the first time.”

Commenting on the market outlook,Senior AnalystSoumen Mandalsaid, “The shift towards digitization in cars is increasing at a rapid pace and is visible in the consistent rise of connected car penetration globally. Currently, 4G dominates the connected car market with almost95%share. But as the automotive market is transitioning towards electrification, software-defined vehicles and autonomy, the need for seamless and faster in-vehicle connectivity will be fulfilled through 5G. By2030, more than 90% of connected cars sold will have embedded 5G connectivity. Connected car sales are expected to grow at a CAGR of 13% between 2022 and 2030.”

*Sales here refer to wholesale figures, i.e. deliveries out of factories by respective brands, and consider only passenger cars with embedded connectivity.

The comprehensive and in-depth ‘Global Connected Car Tracker,Q1 2019-Q4 2022’ and ‘Global Connected Car Forecast, 2019-2030F’ are now available for purchase atreport.www.arena-ruc.com.

Feel free to reach us at press@www.arena-ruc.com for questions regarding our latest research and insights.

Background

Counterpoint Technology Market Research is a global research firm specializing in products in the TMT (technology, media, and telecom) industry. It services major technology and financial firms with a mix of monthly reports, customized projects, and detailed analyses of the mobile and technology markets. Its key analysts are seasoned experts in the high-tech industry.

Analyst Contacts

Abhilash Gupta

Soumen Mandal

彼得·理查森

Counterpoint Research

press@www.arena-ruc.com

Related posts

EV Sales in US up 54.5% YoY in 2022; Tesla Market Share at 50.5%

BEVs accounted for 80% of EV sales in the US in 2022.
In 2022, Tesla captured over 50% of the US EV market.
EV sales are expected to exceed 1.9 million units in 2023.

New Delhi,London,San Diego, Buenos Aires, Hong Kong, Beijing, Seoul –April 4, 2023

Passenger electric vehicle* (EV) sales** in the US grew 54.5% YoY in 2022, according to the latest research from Counterpoint’sGlobal Passenger Electric Vehicle Model Sales Tracker. Battery EV (BEV) sales grew by almost 70% YoY to account for more than 80% of allEV sales在2022年。特斯拉在2022年仍然是市场的领导者with more than 50% market share. Tesla sold more cars than the other17 automotive groupscombined.

Commenting on the market dynamics,Research AnalystAbhik Mukherjeesaid, “Although overall passenger vehicle sales in the US declined in 2022, EV sales increased to represent 7% of all US passenger vehicle sales.Teslais dominating the US EV market while other automotive giants likeFord,General Motors,Stellantis,VolkswagenandHyundaiare struggling to provide strong competition. But still, we are seeing new players likeLucidMotors,Karma,FiskerandVinfastentering the US EV space, underlining the market’s potential. Moreover, with the recentprice cutsby Tesla and all versions of Tesla’s Model Y becoming eligible for theEV tax credit subsidy, it is expected that Tesla will take an even higher market share.”

The top10 best-sellingEV models accounted for69%of total EV sales in the US. All four Tesla models were present in the top-10 bestseller list for 2022. Hyundai’s IONIQ 5 and Kia’s EV6 made a significant impact, entering the list within a year of their US launch.

Discussing the market outlook,Research DirectorJeff Fieldhacksaid, “High interest rates due to macroeconomic pressures during 2022 negatively affected vehicle sales in the US. In2023, EV sales are expected to reach over1.9 million unitsbut only if economic headwinds do not severely impact the market, like in 2022. With automotive OEMs and battery manufacturers joining hands to set up battery manufacturing plants across the US, the battery supply chain is expected to become smoother and component costs will moderate, making the potential US EV market greater than10 million per year by 2030.”

Background

Analyst Contacts

Abhik Mukherjee

Abhilash Gupta

Soumen Mandal

Jeff Fieldhack

彼得·理查森

Counterpoint Research

press@www.arena-ruc.com

相关的帖子

Global Electric Vehicle Sales Crossed 10 Million in 2022; Q4 Sales up 53% YoY

EV sales during 2022 were over 10.2 million units, a 65% YoY growth.
7 out of the top 10 EV models were from Chinese brands in Q4 2022.
电动汽车销量预计将达到近1700万units by the end of 2023.

New Delhi,London,San Diego, Buenos Aires, Hong Kong, Beijing, Seoul – March 6, 2023

全球电动汽车客运在问* (EV)的销售4 2022 rose by 53% YoY to bring the 2022 total to over 10.2 million units, according to the latest research from Counterpoint’sGlobal Passenger Electric Vehicle Model Sales Tracker. During Q4 2022, battery EVs (BEV) accounted for almost 72% of all EV sales, while plug-in hybrid EVs (PHEVs) accounted for the rest. The top three EV markets were China, Germany and the US. The top 10 EV automotive groups, which hold more than 39 passenger car brands, contributed to almost 72% of all EV sales in Q4 2022.

Commenting on market dynamics,Research Analyst Abhik Mukherjeesaid, “EV sales were at an all-time high during Q4 2022. The annual total for 2022 would have reached close to 11 million units had fresh COVID-19 infections not surfaced in China.COVID-19 infections in Chinaduring November and December affected automotive production and sales and disrupted the component supply chain. Despite these headwinds, Chinese brands managed to record strong growth. In fact, in 2022, many Chinese brands started to expand in markets like Europe, Southeast Asia and Latin America. Chinese brands are likely to dominate inSoutheast Asiaand Latin America as there are very few brands operating in these regions. But a fight for market presence is expected in Europe.”

Thetop 10 EVmodels accounted for one-third of the total passenger EV sales in Q4 2022. Tesla’s Model Y remained the best-selling model globally followed by BYD’s Song. The Model Y also became the top-selling model in Europe for two consecutive months in Q4 2022. 7 out of the top 10 best-selling EV models in Q4 2022 were from BYD and Wuling. These two brands predominantly operate in China, highlighting the positive evolution of the country’s EV market. Discussing the market outlook,Senior Analyst Soumen Mandalsaid, “EVs are becoming mainstream faster than expected. By the end of 2023, EV sales are expected to reach nearly 17 million units. This year, the US’ EV sales will see aboostas models become slightly more affordable due to the $7,500 tax credit. The end of the purchase subsidy in China might push EV manufacturers to increase their prices. BYD has already implemented one price hike in January. But these price hikes are unlikely to affect EV sales in one of the most matured EV markets. Lithium prices are also expected to come down during the second half of 2023, which will benefit EV sales.”

*Sales refer to wholesale figures, i.e. deliveries from factories by the respective brands/companies.

*For EVs, we consider only BEVs and PHEVs. Hybrid EVs and fuel cell vehicles (FCVs) are not included in this study.

The comprehensive and in-depth ‘Global Passenger Electric Vehicle Sales Tracker, Q1 2018-Q4 2022’ is now available for purchase atreport.www.arena-ruc.com.

Feel free to reach us at press@www.arena-ruc.com for questions regarding our latest research and insights.

Background

Analyst Contacts

Abhik Mukherjee

Soumen Mandal

Neil Shah

彼得·理查森

Counterpoint Research

press@www.arena-ruc.com

相关的帖子:

OnePlus Announces 1+4+X Strategy With OnePlus 11 Launch

1+4+X strategy focuses on a flagship smartphone and surrounding ecosystem of products
OnePlus 11 launches without “Pro” model in open market starting at $699
OnePlus Buds 2, OnePlus Pad, and Keyboard 81 Pro also announced
New concept phone teased with showcase to come at MWC Barcelona

Smartphone OEMOnePluslaunched its latest flagship OnePlus 11 globally at the Cloud 11 event in New Delhi on February 7, with viewing parties in New York and London. In addition to the new smartphone, OnePlus debuted the OnePlus Buds 2 Pro TWS, OnePlus Pad tablet, a mechanical keyboard and a sneak peek at a new concept device being revealed at MWC Barcelona. These announcement were made under OnePlus 2023 roadmap which it called 1+4+X. OnePlus, like Samsung’sUnpackedevent, also featured a brief presentation from Google to showcase its partnership with the Chinese OEM.

1+4+X strategy

来源:OnePlus

OnePlus is tightening and refocusing its strategy in 2023. There is no more “Pro” model and, instead, OnePlus is only offering one flagship model that has all the features a premium device should have. This is the “1” in its strategy – one smartphone model offering all flagship-killer specifications at an affordable price. The OnePlus 11 will cost $699 (in the US) for 8GB RAM/128GB storage and $799 for 16GB RAM/256GB storage, with pre-orders starting February 7 and sales opening February 16. OnePlus will not range the device at T-Mobile, choosing to go open market instead. The US carrier premium market is tough, with the entrenchment of Apple and Samsung, and even Google Pixel crowding the space. This is a difficult decision for the OEM, but the marketing money it saves will be used to strengthen its community outreach and lower the cost of the flagship device.

The OnePlus 11 comes with the latestQualcommSnapdragon 8 Gen 2 platform, 6.7-inch 2K 120Hz AMOLED display, up to 16GB LPDDR5X RAM memory, up to 256GB UFS 4.0 storage, 5000 mAh dual-cell battery and an 80W SUPERVOOC battery charger that charges the device from 1% to 100% in 27 minutes. It is also offering four years of Android updates and five years of security updates, a must since Samsung is offering this for all its flagship and mid-range devices. Thecamera系统包括一个索尼IMX890 50议员主要传感器、IMX709 32MP portrait lens and IMX581 48MP ultra-wide camera, coupled with third-generation Hasselblad color calibration software. Having tested the OnePlus 11 for several weeks now, the device has solid battery life, and taking pictures with the new Hasselblad software is impressive, especially in low-light conditions. The device is snappy and responsive due to RAM-Vita technology, which uses AI and ML to allocate onboard storage to maximize memory.

来源:OnePlus

Where OnePlus falls behind with the OnePlus 11 is the lack of wireless charging, which OnePlus says is not an issue with its GaN battery-charging technology. However, as a premium device, and especially with its newly announced OnePlus Buds Pro 2 that has wireless charging, the product messaging becomes muddled. The OnePlus 11 also only has the IP64 rating instead of the standard IP68. While the OnePlus 11 supports all US carriers for certain LTE and 5G bands, it doesn’t come with mmWave forVerizon. Overall, the OnePlus 11 is a solid flagship device. However, not having the device ranged at T-Mobile will be a challenge for OnePlus in 2023.

The “4” in OnePlus’ strategy refers to its ecosystem of TWS, TV, smartwatch and, now, tablet devices that will connect together. The OnePlus Buds Pro 2 has spatial audio technology in partnership with Google, LHDC 4.05 Lossless Hi-Res Audio, up to 48dB Adaptive Noise Cancellation, dual device connectivity and Google’s Fast Pair, 54ms low latency and Bluetooth 5.3LE for a smooth gaming experience. Like other new OnePlus devices, it also has Dolby Atmos audio along with Dolby Head Tracking technology. The battery life is impressive with 10 hours of playback and up to 39 hours with the case. It is available for $179, with pre-orders starting February 7 and sales opening February 16.

来源:OnePlus

The other device announced was the OnePlus Pad, the OEM’s first tablet. It will be available for pre-orders in April. The tablet has an 11.61-inch screen with a 7:5-ratio screen and 144Hz refresh rate, powered by aMediaTek Dimensity9000 chipset.

来源:OnePlus

Lastly, the “X” represents products that will connect with the OnePlus ecosystem, such as the Keyboard 81 Pro, the OEM’s first mechanical keyboard. OnePlus wants to push the envelope within IoT and create its own ecosystem approach with seamless connection and integration between products.

来源:OnePlus

OnePlus’ future in North America

The launch event underscored OnePlus’ strategy for North America with CEO Robin Liu emphasizing the launch of the OnePlus 11, OnePlus Buds 2 Pro and OnePlus Pad for theUS market. The departure from the premium smartphone space atT-Mobilewill be tough for OnePlus as it now doubles down in the prepaid space with its N-series devices at Metro by T-Mobile. However, OnePlus now has additional resources available to spend on marketing its brand and expanding mindshare with the money it is saving from not being in the premium T-Mobile space. This is likely the reason OnePlus is launching more IoT devices, as it takes a broader approach to the North American market.

More emphasis on community. Monthly community events, NYC pop up on Feb 11, and deeper collaboration with Qualcomm and Google.#Cloud11this is a must for OnePlus to maintain and grow it's presence in North Americapic.twitter.com/kz0CZW8x9D

——莫尔哔叽ice Klaehne (@MKlaehne)February 7, 2023

OnePlus改善了其整体信息,但there are still areas that it can improve on in the future. The newest 1+4+X strategy makes sense but the messaging around the products could be more consistent still. Not having a “Pro” model but claiming flagship performance needs the inclusion of wireless charging, especially if you are marketing the Buds 2 Pro with wireless charging and a premium look and feel.

The North American market will be challenging for any OEM, especially in 2023 due to macroeconomic conditions. This is likely the best time for OnePlus to exit the premium space at T-Mobile, but in the long term, the OEM needs to re-enter this space to remain competitive and bolster revenue gains.

Tesla Reports Record Revenue, Deliveries in Q4 2022

Tesla’s total revenue stood at $24.3 billion in Q4 2022 with 37% YoY growth.
Tesla deployed 2.46 GWh of energy storage during Q4, a growth of almost 152% YoY.
Tesla’s vehicle deliveries are expected to exceed 1.7 million units globally in 2023.

Riding on record 405,278 vehicle deliveries in Q4 2022, Tesla registered a record total revenue of $24.3 billion during the quarter, an increase of 37% YoY. Deliveries rose 31.3% YoY in Q4, bringing the 2022 annual total to1.3 million units. TheUS was the leading marketin Q4, followed by China and Europe. The annual deliveries of Tesla’s premium Model X and Model S grew 167% YoY to reach 66,000 units.

Tesla’s sales inChinafell short of expectations again due to the COVID-19 outbreak. Production at the Shanghai factory, which exported more than 106,000 units in Q4, was halted during the last week of December. Although no specific reason was stated officially, rising COVID-19 cases among workers were a likely cause for the unexpected production halt. On the other hand, the weekly Model Y production in the Berlin factory touched 3,000 units. The rising production in Germany has helped Tesla gain a strong grip onEurope’s EV market. The Model Y remained Europe’s top-selling car model during November and December. Tesla’s in-house 4680 cell production rate also reached 1,000 cars per week.

Financial summary

Tesla’stotal revenueduring Q4 2022 stood at $24.3 billion, an increase of 37% YoY. The company generated more than $20 billion from automotive sales. During Q4, the widespread release ofTesla’s full self-driving(FSD) feature generated $0.32 billion in revenue, indicating that the company is striving to increase the proportion of software revenue in its overall product mix.
Revenue from Tesla’sother businesseslike energy storage, solar panel deployment, charging and vehicle servicing grew by almost 72% YoY to exceed $3 billion. Other businesses contributed 12% of Tesla’s Q4 revenue.
Tesla deployed 2.46 GWh ofenergy storageduring Q4. At 151.7%, it saw the highest YoY growth till now.
Tesla’s total revenue for 2022 exceeded $81.4 billion, a 51% YoY growth.
During Q4,gross profitalso increased by 19% YoY and stood at $5.7 billion. In October, Tesla reducedvehicle prices in Chinaafter increasing them a couple of times during H1 2022. Initially, it was thought the increase in demand would make up for the price cut but the negative foreign exchange impact restricted further gross profit growth.
Tesla’sinventoryin Q4 stood at 34,423 units, bringing the annual total to 55,760 units. The COVID-19 outbreak in China and the increased production in the Berlin factory are probable causes of the higher inventory. In addition, Tesla is facing stiff competition as legacy automakers and new players are offering more affordable EVs. In January 2023, Tesla lowered prices globally, which may help in clearing out inventories and achieving economies of scale.

Outlook

特斯拉的强劲基本面有望保持the company ahead of most other electric vehicle brands globally. Tesla announced price cuts in January 2023, which has resulted in the demand ballooning to twice the production. Besides, pilot production of the Tesla Semi began in 2022 and the vehicle is expected to hit the road soon. The company also plans to start production of theCybertruckin mid-2023. Furthermore, Tesla recently announced an investment of $3.6 billion to set up a 100GW capacity cell factory and a high-volume semi factory. Tesla’s 2023 vehicle deliveries are projected to exceed 1.7 million units, with a 31% YoY growth. This seems attainable if the company’s recent price cuts remain in effect for most of the year.

ADAS Penetration Crosses 70% in US in H1 2022, Level 2 Share at 46.5%

The share of Level 2 cars in the US’ total car sales increased to 46.5% in H1 2022.
Toyota and Honda led the Level 2 segment with 24% and 14% shares respectively.
ADAS penetration is expected to cross 80% in the US by 2023.
Fully autonomous cars (L4-L5) are taking longer than projected to reach the market.

New Delhi,London,San Diego, Buenos Aires, Hong Kong, Beijing, Seoul – November 15, 2022

Cars with Level 2 (L2) autonomy features increased their share in the total car sales in the US to 46.5% in H1 2022, according to the latest research from Counterpoint’sUS Autonomous Vehicle Tracker. The L2 cars’ share is rising because Level 1 (L1) features such as Adaptive Cruise Control (ACC) and Lane Centering Assist (LCA) do not create much value for consumers and brands. But the usability and value go up when both of these ADAS (advanced driver assistance systems) features are bundled together to offer L2 autonomy. Many brands offer ADAS suites, like Ford’s Co-Pilot 360, Toyota’s Safety Sense and BMW’s Active Driving Assistant, though these suites offer L0-L2 features currently. All this has helped ADAS (L1-L2) penetration in the US to cross 70% in H1 2022.

Commenting on the adoption of autonomous vehicles,Research AnalystMohit Sharmasaid, “Fully autonomous cars (L4-L5) look distant in the future as autonomous driving has turned out to be more complex than thought. However, now automakers like GM, Ford andTeslaare wooing customers by offering L2+ hands-free driving systems to make driving less stressful on the highway. Volume carmakers like Toyota and Honda have added L2 ADAS as a standard feature in their latest car models. The carmakers have also increased the availability of L2 for more models by offering an ADAS suite/package as a standard or option for lower price bands.”

来源:Counterpoint’s US Autonomous Vehicle Tracker, Q2 2022

Commenting on the autonomous vehicle business, Research DirectorJeff Fieldhacksaid, “Automakers are looking to create new revenue streams through a subscription model forover-the-air(OTA) updates for driving technologies. However, for this to happen, the cars should have the necessaryhardwareto enable L2+ or L3 driving systems. This subscription model will be good for both customers and OEMs as customers could buy according to their needs and OEMs would have a recurring revenue model.”

In H1 2022, Toyota and Honda sold the most cars with L2 driving systems and led the L2 car market with 24% and 14% sales share respectively. Premium brands likeMercedes-Benzstill offer L2 as an option in most of their models except high-end models like the S-Class.

The hype overautonomous drivinghas been so much that most of the auto OEMs invested heavily in launching autonomous vehicles. In fact, during the initial years, a few OEMs like Ford, Volvo and Honda wanted to skip Level 3. Some parts of the world have already seen the launch of Level 3 cars, but the US is still waiting for such cars due to the absence of federal autonomous vehicle regulations. Auto companies are now realizing that L4-L5 driving will take longer than thought and, therefore, want to target the L2+ and L3 market. For instance, Ford and other major automakers like GM, Hyundai and Nissan are introducing L2+ capabilities to their cars. This will help the carmakers increase the adoption rate of L2+ and L3 driving features.

来源:Counterpoint’s US Autonomous Vehicle Tracker, Q2 2022

Commenting on the market outlook,Associate Research Director,Brady Wangsaid, “The US’ ADAS (L1 and L2) penetration is expected to cross 80% by 2023 as consumers become more aware of the ADAS capabilities for safe and convenient driving. As the autonomous vehicleindustrybecomes mature, it will see consolidation in the near term. For instance, we witnessed the demise of autonomous driving company Argo AI last month.”

For detailed research, refer to the ‘USA Autonomous Vehicle Tracker, Q2 2022’ report, available for subscribing clients and individual subscriptions

Counterpoint tracks and forecasts the autonomous vehicle market on a quarterly basis across major geographies and brands.

Background

Analyst Contacts

Mohit Sharma

Brady Wang

Jeff Fieldhack

Counterpoint Research

press@www.arena-ruc.com

Related Reports

Tesla’s stellar Q3 performance

Tesla delivered nearly 343,900 vehicles during Q3 2022, an increase of 42.4% YoY
Logistics remains a major bottleneck for Tesla deliveries
Tesla can exceed 1.3 million unit deliveries by year end with current trajectory

Tesla rebounded during Q3, after experiencing a relativelyweak second quarter. During Q3, Tesla delivered nearly 343,900 vehicles, a 42.4% annual increase and a sequential increase of 35%. The combined deliveries of Model S and Model X grew by more than 100% YoY, reaching 18,670 units, while the combined deliveries of Model 3 and Model Y increased by 40% YoY. China is the leading market for Tesla followed by the USA and Europe.

Tesla’sShanghai Gigafactorysurpassed the previous quarterly production rate and remains the main export hub supplying to most markets outside North America. The gigafactory updated its production ramp in July this year. The Berlin Gigafactory is also producing more than 2,000 units of Model Y, weekly. A lot of work is left to bring the Berlin plant to full capacity as it is only slowly reaching its planned output. As winter approaches, and it is feared thatEuropewill experience an energy crisis, Musk somehow remains optimistic about vehicle production in the Berlin plant and expects that no production cuts will happen.

Q3 financial summary:

During Q3, Tesla’stotal revenuegrew by almost 56% YoY, reaching $21.4 billion. Tesla generated $18.6 billion from the vehicle segment, an increase of 55% YoY. This is largely due to increased global deliveries and higher vehicle ASPs.

Although revenue fromvehicle leasingduring Q3 has increased significantly by 61% YoY, revenue from the sale of automotive credits grew by just 2.5% YoY.

Revenue generated from the company’sother businesseslike energy storage, solar panel deployment, charging and vehicle servicing also grew by 62.5% YoY, exceeding $2.7 billion.

Gross profit, was $5.3 billion an increase of 47% YoY. But below expectation due to the high cost of raw materials, upgrading the production ramps (Berlin, Texas and 4680 cell factories) and increased logistic costs.

Tesla has been facing a serious issue with vehicle deliveries. There weren’t enough transport vehicles available with its logistic partners to handle the volume of Tesla deliveries. This increases the logistic cost which, in turn, is affecting theper-vehicle cost.

3.4% of the total revenue has been diverted towardsR&D expenditureduring Q3 2022. R&D spending stood at $0.73 billion, an increase of 20% YoY and sequentially growth of 10%. This is apparently due to the development of Tesla’s Optimus Robot and full-self driving (FSD) capability. This year Tesla postponed its AI Day to showcase a working prototype of its humanoid Optimus Robot whose software is very similar to the FSD system.

TheFSD betausers reached 160,000 in Q3, up from 100,000 in Q2. Tesla is also going for a wider release of its FSD beta during Q4 2022. Hence, new Tesla owners will have the option to avail FSD beta immediately. Currently, there is an eligibility criteria to avail the FSD beta. With the resignation of Andrej Karpathy, Tesla’s AI and Autopilot director, it was perceived that the company’s FSD development is likely to stall, but it seems Tesla has made good progress and is confident of its path toward full autonomy, despite some alarming failures among beta testers.

Outlook:

Despite a weak second quarter, Tesla’s yearly deliveries may cross 1.3 million units by the end of 2022. Tesla is expected to make its first delivery of the Tesla Semi truck to Pepsi on December 1^stthis year. The Semi is claimed to have a range of 500 miles with cargo at ground level. We are also expecting to see the company’s long-advertised Cybertrucks becoming available by mid-2023. Alongside these, Tesla has also increased the production of its in-house designed 4680 cells. The constant production ramp upgrade in its gigafactories around the globe is likely to keep Tesla the market leader in thebattery electric vehicle segment.

Top

Insights Tag:usa

US EV Sales Up 79% YoY in Q1 2023 Helped by Tax Credit Subsidy

Global EV Sales Up 32% YoY in Q1 2023 Driven by Price War

EV Sales in US up 54.5% YoY in 2022; Tesla Market Share at 50.5%

Global Electric Vehicle Sales Crossed 10 Million in 2022; Q4 Sales up 53% YoY

OnePlus Announces 1+4+X Strategy With OnePlus 11 Launch