Both Qualcomm and MediaTek posted healthy growth in Q1 2022.MediaTekrecorded an impressive set of numbers for the quarter with revenues growing 32% YoY and 10.2% QoQ to reach $4.8 billion. Qualcomm saw its third consecutive quarterly record revenue in Q1 2022 at $11.6 billion. Its business units recorded annual growth of between 28% and 61%.
MediaTek led the Android smartphone SoC market in 2021 with a 44% share, followed by Qualcomm with 35%, according to the latest research from Counterpoint’sGlobal Handset Model Sales Tracker.
Qualcomm’s focus on the premium smartphone segment (>$500) has helped it to grow revenues. Its Snapdragon 800 series and Snapdragon 700 series, notably the flagshipSnapdragon 8 Gen 1and Snapdragon 778G, are both key volume drivers. Furthermore, Qualcomm has gained a 75% share of Samsung’s Galaxy S22 series shipments. In previous Samsung flagship models, there was a more equitable split between Qualcomm Snapdragon-powered SKUs and Samsung Exynos-powered SKUs. Qualcomm is also driving more revenues with its RFFE (RF Front End), allowing it to capture a higher share in theBoM.
MediaTek主导low-mid层批发价格段($100-$299), driven by its Dimensity 700 and Dimensity 900 series. Also, the 4G SoC in the <$199 price band is driven by the P35, G80 and G35 chipset models. MediaTek has entered the premium segment with the Dimensity 9000 series, but the sales will only start to pick up in Q2 2022.
AP Chipset Share for Android Smartphones by Price Band, Q1 2022
Qualcomm
- Qualcommis focusing on the premium (>$500) and mid-high ($300-$499) segments for revenue growth. Qualcomm is an industry benchmark when it comes to premium smartphones.
- Qualcomm’s focus is on the 7 and 8 seriesSnapdragon芯片组,更高的收入和profitabi开车lity. Qualcomm acknowledged it has seen a slowdown in the low- and mid-price tiers. But this was more than offset by strong premium-tier sales.
- Further, the design wins with 75% of sales of theGalaxy S22family, up from 45% of the S21 family, helped Qualcomm strengthen its position in the premium Android segment in Q1 2022.
- According to Counterpoint’sGlobal Smartphone AP-SoC Shipments and Forecast Tracker, the premium segment Qualcomm Snapdragon 700 and 800 series contributed around 68% of the AP/SoC shipments in Q1 2022.
- Qualcomm’s share in the >$500 band increased from 47% in Q1 2020 to 71% in Q1 2022, growing 23% YoY in Q1 2022, owing to the launch of its Snapdragon 888 andSnapdragon 8 Gen 1 chipsets.
- Focus on the premium segment will help Qualcomm ride out the slowChinamarket, global macro-economic situation and high inventories.
MediaTek
- MediaTekdominated the <$299 price tier and drove significant volumes both for 4G and5Gin this tier. Entry of theDimensity 9000enables MediaTek to capture share in the premium band (>$500). This is the first timeMediaTekhas entered this tier. MediaTek has already announced design wins with Chinese smartphone OEMs likeOPPO,vivo,Xiaomiand HONOR. This opens more competition and opportunities for growth in the premium segment.
- The volume in the ≤$99 price band was driven byLTEsmartphones, where MediaTek captured a 47% share. LTE SoCs have been affected by the ongoing shortages and will be in short supply in 2022.
- In the $100-$299 price band for Android, MediaTek captured a 60% share in Q1 2022 driven by its Dimensity 700 and 900 series.
- MediaTek will continue to gain share in the $100-$299 price band as 5G penetrates markets like India, APAC others, LATAM and MEA. Smartphone OEMs likeXiaomi, Samsung,OPPOandvivowill likely launch affordable 5G smartphones under $200.
- MediaTek has entered the premium segment with its Dimensity 9000 series. However, the sales are only expected to pick up in Q2 2022.
- Overall, we forecast around an 8% share for MediaTek in the premium segment in 2022.MediaTekgrowth in Q2 2022 is expected to come from mid-high range phones due to the shifting of demand fromLTEto5GAP/SOCs. Further, with the launch of the Dimensity 8000 series, MediaTek wants to focus on and consolidate the $300-$499 price bands. This will also help MediaTek pivot volumes from the low-mid segment to mid-high to premium segments.
Samsung
- SamsungExynos’ share declined in Q1 2022 due to the loss in share to Qualcomm in theGalaxy S22series and also due to the low yields of the 4nm premium Exynos chipsets.
- Share in the premium segment declined from 34% in Q1 2021 to 23% in Q1 2022.
- Samsung has launched the Galaxy A33 and A53 with its Exynos 1280 SoCs. These are the volume drivers that will help it to regain share from MediaTek and Qualcomm through the rest of 2022.
- In the low-mid segment ($100-$299), Samsung’s share declined to 7% in Q1 2022 from 10% in Q1 2021 due to outsourcing of its models (A, F and M series) to ODMs, which integrated mostly Qualcomm, MediaTek or UNISOC solutions in different models depending on the target price bands.
- In the low tier, Samsung is using UNISOC SOCs in the Galaxy A03 smartphone. The share of Samsung smartphones is almost negligible in this segment.
UNISOC
- UNISOCcontinues to gain share in the low bands (<$99) driven by the LTE portfolio. Its share in the <$99 band grew to 47% in Q1 2022 from 20% in Q1 2021.
- With realme, HONOR, Motorola and Samsung launching phones with its Tiger series SoC, UNISOC has expanded its customer base with design wins at ZTE and TECNO and entry into the Samsung Galaxy A series.
- It has also captured an 8% share in the $100-$199 price band with HONOR, realme and Samsung.
- For 2022, we expect UNISOC to maintain the momentum with its portfolio catering to LTE smartphones, as MediaTek struggles withsupply issuesfor 4G chipsets and Qualcomm focuses on5Gsolutions. Also, a few design wins with 5G chipsets will add to its overall volumes and help support its value growth.
HiSilicon
- We expectHiSiliconvolumes to decline in 2022 as the inventory is depleted. Huawei has already started using Qualcomm SoCs in its new launches, but these are limited to 4G due to the prevailing US sanctions.